The role of a curator in the planning and executive phases of an exhibition.
The first module introduces the participants to the role of the curator along the various planning and executive phases of an exhibition.
Starting from the putting in writing of a project – concept, works selection and way of presentation – and from the relationship with the artists and the other partners involved, the course examines in depth all the logistical and organisational matters needed for the preparation of an exhibition, detailing both the managing of artworks (loan requests, insurance, shipping and handling) and of the exhibition space (surveillance, reception, bookshop, various authorisations to be requested).
Creating new narratives through images.
Whether for an exhibition, a publication, a website or for any other image-based project, the phase of pictures selection is crucial.
The course deals with the visual storytelling and involves the students in the work of photo editing – selecting, editing, positioning, etc.. – in relation with different medias and contexts of presentation.
Main skills needed for the correct management, exposition and conservation of works.
The third module deals with all issues related to the proper treatment of video- and photographic works.
Through a selection of works from the historical archives and the contemporary photographic collection of the Foundation, the students will learn the different printing and mounting techniques, identifying the necessary conservation conditions and the possible risks, as well as the treatment of eventual damages incurred.
Display practices and the development of the exhibition project.
The course retraces different display practices and examines the main issues related to the presentation of artworks. The students are involved in the installation of a real exhibition featuring a selection of works from the Foundation photography collection.
Photography in the form of a book, catalogue, magazine or a multimedia production. Image editing, the choice of format and contents.
The fifth course focuses on publishing activities, examinating different kinds of publications – exhibition catalogues, artistic books, magazines, etc.
The students are involved in the conceiving of new editorial products (choice of format, text editing, organisation and image editing) through the examination of different samples and their positioning within the market.
Experimenting multimedia forms of presentation for image-based projects.
The course challenges the conventions around the presentation of photographic material and deals with the creation of projects to be developed independently as well as (partly) integrated on multiple platforms (book next to exhibition next to web, etc).
Experimenting and mixing old and new technology, media and platforms, student teams work on possible solutions for translating artworks to one or more platforms of presentation, creating new experiences for an audience and raising questions in unexpected ways.
Economic sustainability of cultural projects and fundraising for non-profit organisations.
The course introduces the students to the principles of project management and to the fundraising activity in the art field: how to think about meeting a funder’s criteria and put together a well-formed proposal, as well as looking at the elements required to create an effective business plan.
Characteristics of the various means of communication and the construction of an effective promotional campaign.
The course deals with communication strategies, focusing on the press office activities and the implementation of an effective communication plan, according to the kind of event, target and budget.
A further part is also devoted to copyright regulation and proper conditions of image reproduction.
Photography and video-art in the art market: galleries, fairs and collectioners.
The last course is devoted to the market of art photography and its burgeoning within the art system. After an historical overview on the development of the photography market and its geography, the course introduces the students to the world of collectioners as well as to the main issues to be considered in the purchase of a photo- and videowork.